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Independent concept studyPackaging Design & Supply

LA Custom Packaging

FormColorBrandExplore

This concept explores what a packaging supplier could show if the pack itself were the interface: one box acquiring its color, then its identity, then handed to the visitor to turn.

Independent concept direction created by RevealCraft. Not affiliated with or commissioned by the business.

Visit LA Custom Packaging

Before and after

The same homepage, one band replaced.

Their hero is a rotating carousel of photographs. This proposes a single package the visitor can turn — in their colors, in their layout, with the rest of the page untouched.

NowTheir homepage today

The current LA Custom Packaging homepage: navigation, and a hero carousel headed Custom Rigid Boxes with a photograph of a black box.
  • The packaging is shown as photographs — one fixed angle per product.
  • A visitor cannot see the sides or the back of a pack without asking.
  • The hero rotates through stills, so the first impression is a slideshow rather than the product.

ProposedThe same page, hero rebuilt

The RevealCraft packaging presentation in place: the stage title, the finished package on a light studio ground, and the four-step track reading Form, Color, Brand, Explore.
  1. The package at the form stage.

    01Form

  2. The package at the color stage.

    02Color

  3. The package at the brand stage.

    03Brand

  • Shows the package being built, not photographed.
  • Makes a custom finish tangible before it is quoted.
  • Ends in the visitor’s hands — the finished pack turns.

Why it fits

  1. The product is the surface

    A packaging supplier sells decisions made about an object — its structure, its color, its print. Showing those decisions arrive one at a time on the same box is closer to the work than a photograph of a finished pack.

  2. A photograph cannot be turned

    Print buyers ask what the sides and the back look like. A visitor who can turn the pack answers that themselves, without a gallery of renders to click through.

  3. One band of the page

    The presentation is self-contained: it plays when it comes into view and hands over control when it finishes. The rest of the site scrolls normally around it.

For your business

Imagine this built around your own product.

RevealCraft adapts the interaction, imagery, typography, copy and call to action to fit the business — without requiring a full website rebuild.

Independent concept direction created by RevealCraft. Not affiliated with or commissioned by the business.